Let’s get down to business

Shifting my audience – WHY?!

Shifting my audience – WHY?!

I admit it – I’ve been avoiding building my home page. In this update I finally tackle and solve the reason for my avoidance. Here’s why I shifted my business’s entire audience, what I think about positioning myself as a travel influencer, and why you need to feel very, VERY, comfortable with your business messaging.

read more
Which online business should I start?! (podcast)

Which online business should I start?! (podcast)

I've got TWO great online business ideas, and I need to choose one - how do I do that, and know I've made the right choice? (BTW, this is a great problem to have!) I get practical and look at the numbers, of course...and once I do that, the decision is much easier...

read more
SHOULD I BUY IT?! And prepping content (podcast)

SHOULD I BUY IT?! And prepping content (podcast)

Spending money on a new business can be really hard! I talk about my ThriveCart purchase and why I bought it, even though most software already has a built-in shopping cart.

I also talk about why a great checkout experience is essential, why I create content BEFORE I have a site, and the trouble with choosing a business name in a crowded niche.

read more